In the story we have constructed, Chronosphère in 2040 is a company with 350 employees and 350 million in sales, driven by the slogan “the watch that’s one step ahead”. Management was represented by Alain Moser, Director of Moser Schools, Chantal Peyer, co-founder of the Hub des possibles and Alisée de Tonnac, Director of seedstars.
It’s also a company that over the years has innovated by
🔸 launching luxury circular watches (as early as 2028)
🔸opening its capital in the form of Chronocoins in 2031, in order to recapitalize while retaining its independence
🔸adding the value of positive impact to its charter, in 2034, in order to think all its decisions in terms of planetary limits.
But in our story Chronosphère has also faced many challenges, such as the impact of AI on watchmaking professions, the contraction of US markets and competition from Asian markets that forced the firm to lay off 150 employees in 2031.
At this evening’s General Meeting of the Future, the audience in the room represented the company’s shareholders and had to take a stand on four resolutions proposed by Chronosphère’s Board of Directors, represented by Elodie Lombard (ID Geneve), Fabio Monte (QoQa), Jonathan Normand (BLab Switzerland), Sara Gnoni (The Positive Project) and Christophe Barman (Loyco).
So how did the shareholders vote? They accepted two resolutions from the Board of Directors:
🔸give up mining diamonds altogether by 2043 in favor of synthetic and recycled diamonds, with a program to support impacted mining communities
🔸the transition to a system of shared governance, which enables us to deal more agilely and creatively with change
On the other hand, shareholders rejected two resolutions:
🔸delocalize the manufacture of bracelets and packaging to Shenzen, in order to produce them with local plant waste and increase their circularity.
🔸give nature a voice on the board of directors, via an ethical artificial intelligence that could convey different perspectives of living things.
The reasons for the two refusals were varied. For some shareholders, the proposals went too far, calling into question the exclusive dimension of “Swiss made” luxury; for others, they didn’t go far enough. Whatever the case, the discussion demonstrated the need for all of us to debate these issues of the future!
To watch the video, click here: Video of theAGM of the future
General meeting of the photography future on Monday, November 24, 2025 in Geneva. (VOLLTOLL / Manuel Lopez)
