a. Habit: our brain has habits and tends to reproduce them. Doing the same thing over and over again consumes less energy than changing habits.

b. Fear: our fears are powerful brakes on individual and collective change. To become an agent of change, for example, you have to accept the fear of losing ties, of no longer being in the majority. You have to accept a certain amount of conflict if you defend ideas that are still in the minority or considered utopian. We also have to face up to the fear of failure that comes with thinking outside the box and testing new models.

c. Lack of awareness of our own desires: in our society, controlling our desires has become a powerful tool for marketing and maintaining the status quo. Reclaiming our desire is therefore a personal and political act. Reclaiming our desire means aligning ourselves with our vital impulse, the one that makes us get up in the morning, the one that stimulates and (e)moves us, the one that leads us to give the best of ourselves to the world.
Discovering our vital impulse, or ikigai, is therefore an important element in preparing for individual and societal change. This allows us to face our fears and the weight of habit with the strength of our desire. This allows us to embark on the path of change with a solid foundation on which to build.

Listen to François Taddei’s posdcats, interviewed by Mathieu Baudin, co-founder of the Institut des futurs souhaitables.

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